Zappi
Based in UK
Software / platform provider
Automated research platform with agile research and analysis products mostly geared around ad and innovation testing
Services
Create winning products with connected insights
A connected, AI-powered system to test, learn, and iterate with consumers looped in at every step, delivering outcomes predictive of in-market success. Brands using Zappi see a 4-7% increase in new product revenue compared to legacy providers (Forrester), proving the power of iterative development with your consumers and unlocking the value of your past data to anticipate trends and stay ahead of the competition.
Create ads that connect with consumers
From concepts to execution, guide your ad development with insights that matter. Powered by AI and grounded in real market outcomes, Zappi keeps you connected to consumers to create ads that boost short-term sales and build lasting brand equity.
Keep a pulse on your brand
Get continuous insight into how people experience your brand, what’s driving growth, and where to focus next. With Zappi’s Brand Health Tracker, you can spot shifts early, stay ahead of changing expectations, and make confident decisions rooted in real consumer behavior - not guesswork.
A continuous feedback loop, accelerated by AI
Traditional research models leave teams playing catch-up. With Zappi, each project builds on past insights. Get continuous consumer feedback across the entire development cycle to move faster and stay connected to the consumer.In the News
- Zappi Data Feeds New Picsart Creative Assessment Offer
- Zappi Unveils Synthetic Tool for Early Stage Innovation
- Zappi Rolls Out Rapid Ad Testing Tool Amplify AI
- Zappi, Market Logic Team for Seamless Innovation Offer
- Zappi Launches Real-Time Brand Health Tracker
More than 5 found: expand to show all news.