Tru Optik
Based in USA
Data / Analytics Specialist
Tru Optik's platform enables cross-screen targeting and attribution, by combining census-level over-the-top (OTT) viewer data with third party demographic, lifestyle and purchase data.
Services
Tru Optik's platform enables cross-screen targeting and attribution, by combining census-level over-the-top (OTT) viewer data with third party demographic, lifestyle and purchase data.
In the News
- TransUnion Merges Businesses to Create TruAudience
- Tru Optik Adds MediaMath Data Marketplace to CTV Platform
- Tru Optik and TargetSmart in Voter Targeting Deal
- TransUnion to Acquire Audience Data Firm Tru Optik
- Tru Optik Launches Self-Service Data Marketplace
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