Based in USA

Software / platform provider

NAILBITER's technology platform allows manufacturers and researchers to 'see' and 'hear' their consumers make product decisions in-store and online through video. The platform quantitatively codes stated, latent and emotional decisions, revealing hidden barriers to product success. The resulting consumer and shopper insights allow marketers and researchers to make immediate decisions that drive market success. NAILBITER Videometrics have been validated by leading CPG/FMCG companies such as Reckitt, Kelloggs, Mars Wrigley Confectionery, Bush Brothers and Company, Coty and others.