BUZZ 3D
Based in UK
Software / platform provider
Our scalable research automation platform turns raw data into interactive 3D shelves in minutes. Embed into surveys and access real-time respondent activity. We also create virtual packs for efficient label comprehension testing in pharma and CPG, delivering rapid market research insights without physical samples.
Services
Buzz 3D delivers interactive 3D planogram solutions tailored for market research and shopper insights. Our system creates realistic virtual shelf environments that can be embedded in online surveys and scaled to hundreds of respondents. We enable brands, retailers, and research agencies to test, optimize, and validate in-store layouts, using a respondent-friendly interface that encourages natural interaction. From a template spreadsheet, Buzz 3D automatically generates detailed, interactive planograms replicating physical retail shelving in minutes. These fast virtual simulations allow for rapid iteration and analysis of product placement, pricing strategies, and consumer navigation in a digital environment. Respondents engage with the virtual shelves naturally, delivering data that closely aligns with real-world behaviour.
Our technology supports multi-shelf and multi-display unit simulations, integrates with online survey platforms, and captures user interactions to provide immediate, actionable insights. It enables branched survey responses based on shopper behaviour within the virtual session, offering deeper insights without the need for physical test environments.
Buzz 3D is compatible with existing eCommerce systems and can be embedded into online shopping platforms, enabling retailers and FMCG brands to seamlessly utilise the interactive shelf paradigm as an alternative to the older Product Grid format.
The system is scalable, quick to deploy, and designed to integrate smoothly into clients' workflows.
With 92% alignment to in-store basket sizes and vehaviours, Buzz 3D bridges the gap between online and physical shopping environments, providing insights that inform category performance and merchandising strategies.