SAM Immersive rooms
Based in UK
MR support / Field & Tab
At SAM, we operate 20 sensory and consumer research-dedicated facilities across France, Germany, Italy, Spain, Switzerland, United Kingdom, China, Morocco and the USA.
We work in more than 65 countries through our network of approved partners.
Services
Sensory scientists and market researchers are always striving to achieve the optimal testing conditions for product evaluation. Sensory evaluation requires that testing conditions such as room temperature and lighting be tightly controlled, however brand managers and researchers are often interested in experiences that are as close to real-life as possible. Immersive rooms can be a good compromise.
Contact us to learn more about our immersive rooms.