Hello Ara
Based in South Africa
Full Service Firm
Market research
Services
Hello Ara uses a wide range of approaches - including panels, social media, SMS, WhatsApp and QR codes - to enable people to express themselves freely in their own words, chat, and share voice notes, photos or videos. The firm uses personalized chatbots to enable these conversations at scale, with this and TikTok analysed using structured and unstructured natural language processing and image AI tools, 'rooted in human understanding'.