Prophet
Based in Australia / NZ
Software / platform provider
marketing measurement and decision intelligence platform
Services
Prophet uses digital clone technology and measures consumer purchase behaviour across millions of data points, to help clients measure, predict and optimise their marketing and business decisions.
One model. Every driver of growth.
Traditional measurement tools tell you what happened.
Prophet goes further by modelling your entire commercial system—bringing together marketing, pricing, brand, macroeconomic conditions and operational performance to reveal what's truly driving business outcomes. The result is faster decisions, greater confidence and a clearer path to growth.