Supermom
Based in Other SE Asia
Software / platform provider
Research services within wider group
Services
Supermom gives brands and businesses a way to conduct MR with parents and families - collecting first-party data, tracking parent demographics and aggregating data about their kids. According to the firm, with its platform, quant surveys of about 1,000 people can be done within an hour, and can be launched simultaneously in six countries, with specific users invited to participate.