Claritas - a part of Nielsen until 2017
Based in USA
Data / Analytics Specialist
Marketing optimization platform
Services
Claritas is a data-driven marketing company. We leverage our unique data and proprietary identity graph, to help marketers find their best prospects, improve marketing execution and deliver superior ROI.
In the News: list all 36 articles
- Partners Pioneer Measurement of In-Game Audio Ads
- Claritas Buys Ad Targeting Specialist ArtsAI
- AnalyticsIQ Adds Claritas PRIZM Segmentation Codes
- Claritas Buys Digital Media Tracking Firm Barometric
- IRI and Geoscape Hone Hispanic Targeting Offer
- Partnerships and Launches for IRI's Verified Audiences
- Claritas Adds PRISM Data to Limbik Video Data Studio
- Claritas Acquires Multicultural Specialist Geoscape
- IMR Adds PRIZM Lifestyle Data to Auto Tracking Study
- Nielsen Sells Claritas to Investors
- Nielsen Location and Site Solutions Sold to EA
- Nielsen Claritas CEO Steps Down to Join Charity
- Mobile Segmentation Tool Launched
- Claritas Data for Independent Retailers
- TARGUSinfo Hires Claritas Analytics Veterans
- Segmentation Launch Links Nielsen Services
- O'Grady Takes Top Job at Claritas
- Post-Katrina Figures from Nielsen
- Consumer Electronics Launch for Claritas
- Scarborough Integrates Claritas Data
- Hitwise and Claritas Link for New Release
- Claritas Profiles Restaurant-Goers
- Schmidt to Lead Restructuring of VNU's MI Group
- Claritas Introduces TV Profile Tool
- HR Appointment at Claritas
- Lightspeed Appoints Marketing Head
- VNU First Half Results
- Research and Information Divisions Boost VNU Results
- VNU To Reduce MI Workforce
- VNU Sells Claritas Europe
- National Segmentation Week?
- Possible Sale of VNU Research Units
- New Operation at Claritas
- Claritas US gains National Research Bureau
- Claritas Interactive Revamps Website
- MyBestProfiles Consumer Lifestyle Website Launch