Based in France
Full Service Firm
Helping people be better at what they do, with better insight, while taking steps to make the world a better place.
In the News
- Chris Smith Leaves Kudos for MD Role at Perspective
- Ipsos to Acquire BVA
- Alligator Promotes for MD Role
- BVA BDRC Launches 'Future of Finance' Study
- BVA BDRC Appoints Senior Data Scientist
- BVA BDRC Adds UX Specialist
- BVA BDRC Appoints Head of Qual
- BVA BDRC Launches Synthetic Data Tool Pixel.AI
- BVA BDRC Hires Bus Dev Head
- PRS IN VIVO Promotes for Behavioral Science Lead
- BVA BDRC Wins UK's TV Audience 'Landscape Study'
- Board and Other Appointments for ESA and Perspective
- New Insight Firm Pegasus Grows Again
- Potentia Hires Former BVA Group Exec as IT Director
- New Agency Pegasus Hires Third Team Member
- Board Promotions and New MDs for BVA BDRC
- OpinionWay Expands Luxury Offer with Three Hires
- Russell Adds Alligator MD Title
- PRS IN VIVO Opens Office in Australia
- Alligator Hires for Client Partnerships Role
- Five Promotions at Alligator Digital
- Tarrant Moves to Chairman at BVA BDRC, Costin to CEO
- PRS IN VIVO Hires German Team Head
- PRS IN VIVO Names Patrick Young VP of Client Development
- PRS IN VIVO Hires Global Account Leader in Switzerland
- PRS IN VIVO Launches Contextual Idea Screener
- New York Appointment for PRS IN VIVO
- PRS IN VIVO Names SVP Client and Market Development
- PRS IN VIVO Hires Mike Dillon as Global Head of Shopper
- PRS IN VIVO Promotes for Head of Europe Role
- PRS IN VIVO Launches Enhanced Pack Screening Tool
- New Swiss, French and UK Leaders for PRS IN VIVO
- Behaviorally Names Inna Merenkova Europe MD
- PRS IN VIVO Hires for US SVP Role
- PRS IN VIVO Launches InnoCompass NPD Analysis Tool
- Behaviorally Debuts 'Flash.AI' Pack Design Analytics Tool
- BVA Group Sets Out Plans under New Management
- Gombault and Blanchet Named PRS IN VIVO CEOs Worldwide
- PRS IN VIVO USA Renamed 'Behaviorally'
- BVA Group Management / Shareholder Buyout Approved
- MD Role for Russell as BVA BDRC Promotes Thirteen
- PRS IN VIVO Launches 'Shopper Flash' In-store Insight Tool
- Ipsos' Gombault Named EU Leader for PRS IN VIVO
- PRS IN VIVO Expands OmniPath Behavior Analysis
- PRS IN VIVO Expands Exec Team in UK and US
- Russell Re-joins Perspective as Operations Director
- PRS IN VIVO Expands 'LAB' Suite
- PRS IN VIVO Launches Product Image Testing Platform
- PRS IN VIVO Expands Packaging Development Suite
- PRS IN VIVO Launches 'Authentic Behavior' Suite
- Michaud Returns to PRS IN VIVO as Behavioral Qual Head
- Davitt to Lead PRS IN VIVO Luxury Expansion in US
- PRS IN VIVO Grows Luxury Unit in Pursuit of Happiness
- PRS IN VIVO Debuts OmniPath Path-to-Purchase Tool
- Melvin Ng Returns to PRS IN VIVO Asia
- PRS IN VIVO Launches Pack and Product Test
- PRS IN VIVO Debuts 'Accelerated Behavioral Insights'
- PRS IN VIVO Hires Kantar Man as US MD
- BVA Nudge Unit Opens in UK
- BVA Buys Italian MR and Polling Firm Doxa
- PRS IN VIVO Debuts In-Context Shopper Behavior Tool
- Hunt Becomes Chief Exec of PRS IN VIVO
- BVA Nudge Unit Opens in US
- PRS IN VIVO Launches Packaging Evaluator
- Former System1 Exec Alex Hunt Joins PRS IN VIVO
- BVA Invests in Insight-led Comms Agency BABEL
- PRS IN VIVO Launches AI Pack Screening Model
- BDRC Sold to French Research Group BVA
- Buy and Investment for France's BVA Group
- BVA Buys French Mystery Shopping Firm
- Funds for US Firm Radius
- BVA Partners with University for Neuroscience Tools
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