Based in France
Full Service Firm
Full service research firm
Services
OpinionWay works for B2B and B2C clients in areas including market understanding, brand issues and product and service development. The firm launched a new Sport Business unit in May '25, part of a strategy of 'hyper-specialisation and innovation in high-potential sectors'
In the News: list all 7 articles
- OpinionWay Launches Sports Business Unit
- French and Italian Agencies Launch Polling Europe
- OpinionWay Expands Luxury Offer with Three Hires
- OpinionWay Hires Kantar's Benguigui for FMCG Role
- Sub-Saharan Expansion for OpinionWay
- OpinionWay Expands to Krakow and Warsaw
- Long-time Kantar TNS Exec Named OpinionWay Deputy MD
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